When you run a business, there is a chance that one day you receive a letter claiming that you are infringing someone else’s trademark or patent rights. It’s commonly called a “Cease and Desist Letter.”
Have you been to a Burger King restaurant in Mattoon, Illinois? I mean the other Burger King restaurant. There is a restaurant called Burger King, which has nothing to do with Burger King franchise.
While there’s innovative product like iPhone, most new products are improved versions of old products.
This article contains fictional scenarios that include facts and legal issues that are created for an explanatory purpose. Any of those facts and legal issues including legal conclusions may not be true when applied to your case. Please seek a legal advice or counsel if you need any help.
Zara, which is a Fast Fashion brand like Forever 21, boasts that it takes only 10 to 15 days for an initial product design to reach their retail stores through international manufacture and logistics. In this fast-paced environment where a product can be copied within a few days and mass produced, a superb product design… Continue reading Choosing a Right Name for your Brand or Product
Although Amazon is reigning in the online retail market, if you compare the annual retail sales figures of 2016, Walmart’s $363 billion in annual revenue overshadowed Amazon’s $77 billion. This is a meaningful success in the offline retail market where many retail giants are fiercely competing. What in the earth makes Walmart to score such… Continue reading The Hidden Strength of Walmart
Patent is an intellectual property right, which is not aimed to boost the economy but intended to advance science and technology. So, many business-minded people will struggle with the basic concept of patent and how it should be used for their business. On the other hand, patent is recognized as the most reliable and strong… Continue reading How Does Patent Work for Small to Mid-size Business?
Getting a patent is not like having a trademark registered. If you started using a name, logo, image, or even a sequence of musical notes as a symbol that stands for your product or service, you already have a trademark. Trademark registration is a way to give an affirmative notice to the public that you are using the mark. The registration offers some perks, which are… Continue reading Why you need a patent?